Burger King Cans The King!

FINALLYBurger King has finally taken the hint that their “King” mascot was creepy!  And it looks like after this weekend, they are going to be taking a new turn in their advertisements: actually selling burgers!

According to Yahoo, after years of declining sales due to poor advertising, Burger King is taking a turn and giving their sales pitch the McDonald’s treatment.  They are going to focus on just selling their food. 

Now that Burger King is under new ownership, a new management and marketing team seems to be in order as well.  A rep for Burger King says:

“People want a reason to go back to Burger King … There are no plans to bring the King back anytime soon.”

Seriously, what where they thinking?

Read more about their advertising change-up, at Yahoo.com.  Hopefully they won’t have Whopper cologne again!

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