By Frank Williams Jr.

By: Frank Williams Jr.

It’s no secret that about 50% of American couples get divorced.

What is a secret, is that a Seattle-based company called ‘SwanLuv‘ is in the business of making money on your failed marriage!

Crazy, yes, but this company is legit. Even their mission statement is encouraging. However, it’s not exactly up and running…YET

How it works is, if you are about to get married. You can visit their site and apply for free money to use on your nuptials. The company would then review the application and decide whether or not they should give you a $10,000 loan for your DREAM WEDDING.

If you live happily ever after you get to keep the money no questions asked. But, if somewhere down the line you get divorced, you would have to pay the loan back, PLUS INTEREST PER YEAR OF MARRIAGE!

SwanLuv CEO Scott Avy claims it’s like going to a casino because it will give couples the chance to gamble on themselves, as opposed to just seeing where the dice land.

Now I bet you’re wondering; “How is this company going to make money?”

That answer’s simple. “It comes back to statistics,” Avy said. “We’ll have the right odds so we’ll be OK.” He went on the say that he doesn’t hope ANY marriage ends in divorce. But the fact of the matter is… It’s going to happen.

Of course, there will be a few other stipulations in the contract. For example,  a clause that makes one person responsible for the ENTIRE debt if a marriage ends on the count of abuse. They’re also working on a way to offer their couples free marriage counseling, just to help them beat the odds.

When asked about criticisms for essentially gambling on other people’s happiness.  Avy said he understands that point of view but he’s only heard good things as of yet. “They’re signing up for it,” he said. “We’re not forcing them. It’s all by choice.”

SwanLuv is taking applications now and hopes to begin making its first payments this Month! It may take years for the company to see returns, but Avy said eventually couples will start to break up and he’s confident SwanLuv will become profitable.

Want to sign up? Check it out




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